Partners: a cost effective way to get very highly specialised skills
Search Engine Optimisation (SEO): This is the process of improving the volume and quality of traffic to your web site from search engines via natural (sometimes called organic) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. The process of improving your Page Rank in this way is rather complex: it involves making detailed changes to a site , testing the results and iteratively moving towards an optimum. It is made complex as Google, for example, do not release their Page Rank algorithm. The practical issue is that it is labour intensive and this rather costly. There are any number of “snake oil salesmen” on the Internet who offer a quick fix to this issue. Well, there isn’t one. We only work with professionals who have demonstrable records of achievement (and often, any number of University Degrees)
